Steel 101: Introduction to Steelmaking & Market Fundamentals Workshop

DoubleTree By Hilton Hotel – Ontario, California
September 20-21, 2012



Steel Market Update's Steel 101 workshop is the premier industry training for understanding steel making and market fundamentals. Workshop instructors have a combined 160+ years experience in the steel industry. This workshop includes a tour of the California Steel Industries steel mill. Attendees receive a comprehensive workbook for review and follow-up at home.


The workshop was great. Provided me with some solid fundamental knowledge I was lacking in both my industry and steel making in general. Having transitioned into manufacturing from non-manufacturing the fundamental knowledge this workshop provided was great! All of the instructors had a superior level of knowledge that was clearly evident in their presentations.” - John Grecu, Dixie Iron Works

Come learn:

  • How steel is made
  • Where steel is used
  • What drives steel market pricing
  • How you can navigate the market

Upon completion of the program you should be able to:

  • Identify raw materials used in steelmaking
  • Understand the melting and casting process
  • Understand the rolling processes for both flat and long products
  • Recognize the differences between fully integrated and mini-mills
  • Understand how steel is priced (long & flat products)
  • Understand the fundamentals that move market pricing
  • Identify potential risks in the steel supply chain
  • Understand the fundamentals that move market pricing

One of the best introductions to the steel market I have been to. In fact, one of the best introductions to any market I have been to. You got to see the Who, What, When, Where, How, and most of all the Why across many factors and views of the market as a whole.” - Mark E. Kormanis - Lafayette Steel & Aluminum

Who should attend?

  • New employees                      
  • Sales or sales support staff     
  • Purchasing or purchasing support staff                      
  • Management as a refresher
  • Support company to the industry
  • Financial community
  • New management unfamiliar with the industry or moving to a new position

Well worth the time and effort to attend for both new hires and old pros. The ability of the presenters to flex the content for the audience at hand adds real value to the presentation.” - Liz Griffin, Severstal NA

Event Details
Venue DoubleTree by Hilton Hotel Ontario, California
Dates September 20 -21, 2012
Price $1,800 *with multiple discounts offered


Schedule at a Glance:

Day Two:

  • 8:00 - 8:30 | Breakfast
  • 8:30 | Long Products
  • 9:30 | Commodities & Their Impact on Pricing
  • 10:00 | Coffee Break
  • 10:15 | Steel Pricing – How Steel is Bought and Sold
  • 10:45 | Steel Market Fundamentals
  • 11:45 | Luncheon
  • 12:30 | Identifying Risks in the Supply Chain
  • 1:30 | Break
  • 1:45 | Available Tools & Resources
  • 2:45 | Closing Remarks and Q&A
  • 3:00 | End of Workshop

Day One:

  • 7:30 - 8:00 | Registration and Breakfast
  • 8:00 | Welcome and Introduction
  • 8:10 | Raw Materials - What Makes Steel?
  • 8:50 | The Steel Making Process
  • 9:50 | Coffee Break
  • 10:00 | Flat Rolled Products
  • 12:00 | End Session - Load Shuttle for Mill Tour
  • 12:20 | Luncheon and Introduction at Mill
  • 1:00 | Mill Tour - Tour of Reheat furnace, Hot Strip Mill, Pickle & Cold Mill as well as their Galvanizing Line
  • 4:00 | End Tour – Load shuttle for hotel
  • 4:30 | End Day 1
  • 5:30 | Cocktail/Networking Reception at hotel

Register


Full Program

Instructors

John Packard

Publisher – Steel Market Update
CEO – Paragon Metal Services,
Inc. (no longer active)
30+ years active steel experience: 21 years service centers, 10 years steel mill, 5 years trading company – expertise in light gauge flat rolled steels especially galvanized, Galvalume & Prepainted Steels.

John Eckstein

Division Manager Quality & Technical Services (retired 2010) – Severstal, ArcelorMittal, Mittal, ISG, Bethlehem Steel
40+ years active steel experience:
Engineer & Metallurgist – Flat rolled steel products

Steve Painter

Regional Sales Manager Severstal
(retired 2010) – Severstal, ArcelorMittal, Mittal, ISG, Bethlehem Steel
45+ years of experience: sales and customer service – plate, hot rolled, cold rolled, galvanized, Galvalume, black plate, tin plate – expert in light-gauge steel framing.

Peter Wright

Peter Wright is a graduate in metallurgical engineering from the University of Manchester Institute of Science and Technology UK. He started his career as a management trainee with the British Steel Corporation and became chief metallurgist of the BSC wire and wire products group in 1970. In 1972 he became metallurgical manager of Sheerness Steel Co UK before transferring to Chaparral Steel where in1995 he became VP of the Bar Products Business Unit. When Texas Industries eliminated Chaparral’s business units in 2001 Peter re-invented himself as director of marketing and when Gerdau bought Chaparral they offered him the same position with Gerdau Ameristeel. Peter retired in September last year after 50 years in the steel business, started his own business and currently contracts exclusively for Gerdau.

Discounts Available!