Final Thoughts

Final Thoughts
Written by John Packard
April 2, 2014
For those of you paying attention to our website you are aware that we published an article first thing this morning about the US Steel Gary Works announcement. As we have mentioned in the past, one of the goals of the new website is to be able to get breaking news to our readers as quickly and efficiently as possible. My recommendation would be to stop by the website a couple times during the day to see if there are articles and/or blogs being posted that may impact your business or decision-making process.
This brings me to our blog posts – we are posting material which we feel is relevant to the industry and many times we will post items which are not included in our newsletters. So, when you do stop by the website take a gander at the rolling headlines (latest news) as well as our most recent blog posts which can be found in the left hand column on the home page or you can click on the “Blog” tab in the toolbar.
There should be plenty of content in tonight’s issue to spark a few debates within your office and within the industry. If you are a steel mill how do you react to what is happening at US Steel (and AK Steel for that matter). What do you think the mills will do? If you are an end user or steel buyer – how are you reacting to the challenges on your doorstep (or close at hand)? If you are a service center, are you pushing prices higher right now or providing some relief to your customers?
If you would like to include us in the debate please do not hesitate to send us your questions, comments or letters to the editor. You can reach us at: info@SteelMarketUpdate.com
As always your business is truly appreciated by all of us here at Steel Market Update.
John Packard, Publisher
To our Premium Level free trial members: Do you have any questions you would like to ask me? Feel free to contact me at: John@SteelMarketUpdate.com – or you are welcome to call my office: 800-432-3475. We want to earn your business whether you opt for our Premium, Executive or Monthly experience.

John Packard
Read more from John PackardLatest in Final Thoughts

Final Thoughts
Steel equities and steel futures fell hard after news broke earlier this week that the US and Mexico might reach an agreement that would result in the 50% Section 232 tariff coming off Mexican steel. The sharp declines didn’t make much sense, especially if, as some reports indicate, Mexico might agree to a fixed quota. They didn't make sense even if steel flows between the US and Mexico remain unchanged.

Final Thoughts
Even before the news about Mexico, I didn’t want to overstate the magnitude of the change in momentum. As far as we could tell, there hadn’t been a frenzy of new ordering following President Trump’s announcement of 50% Section 232 tariffs. But higher tariffs had unquestionably raised prices for imports, which typically provide the floor for domestic pricing. We’d heard, for example, that prices below $800 per short ton for hot-rolled (HR) coil were gone from the domestic market – even for larger buyers.

Final Thoughts
I want to draw your attention to SMU’s monthly scrap market survey. It’s a premium feature that complements our long-running steel market survey. We’ve been running our scrap survey since late January. And over just that short time, it’s become a valuable way not only for us to assess where scrap prices might go but also to quantify some of the “fuzzy” indicators - like sentiment and flows - that help to put the price in context.

Final Thoughts
I think there is an obvious case for sheet and plate prices going higher from here. That’s because, on a very basic level, the floor for flat-rolled steel prices, which is typically provided by imports, is now significantly higher than it was a week ago.

Final Thoughts
We're about to hit 50% Section 232 steel tariffs. What could happen?