SMU Data and Models

Steel Mills Still Willing to Negotiate Flat Rolled Steel Prices
Written by John Packard
April 9, 2015
According to our survey respondents not much has changed when it comes to how willing steel mills are to negotiate hot rolled, cold rolled, galvanized and Galvalume steel pricing.
Lead times continue to remain short and order books weak. This has created a situation whereby steel mills have to be competitively priced in order to book new spot orders. Especially when considering the $140 per ton drop in pricing (HRC) since the end of December 2014 to this week.
A coating mill provided some comments to Steel Market Update separate from our survey but they are germane to the subject of mill negotiations. We were told, ““Demand is a bit soft but more inquiries are in process now than in recent months. Everyone is digging for the best price. My take is that there is biz to be had for Q3, but that the range between lowest and highest base is narrowing. Not so much erosion on the low end of the base, but some on high end of the range as customers seem to be ready to actually place orders soon and they won’t unless they get a deal.”
As you can see by the graphic below all of the flat rolled products are “in play” and negotiable.
To view the interactive history of the graphic above, visit the Steel Mill Negotiations page on the Steel Market Update website here.

John Packard
Read more from John PackardLatest in SMU Data and Models

Steelmaking raw material costs mixed through May
According to our latest analysis, prices for four of the seven steelmaking raw materials we track increased from April to May. However, select materials saw a collective 1% decline month over month and are down 4% compared to three months ago.

SMU Survey: Buyers’ Sentiment tumbles as caution increases
SMU’s Buyers’ Sentiment Indices resumed their downward trend this week, erasing the modest recovery seen two weeks ago.

Service centers: Mill orders down further in April
SMU’s Mill Order Index (MOI) declined for a second straight month in April after repeated gains at the start of the year, according to our latest service center inventories data.

SMU Survey: Mill lead times edge lower
Sheet and plate lead times declined across the board this week, according to buyers responding to the latest SMU market survey. While our lead time ranges were unchanged compared to mid-April levels, average production times for each steel product we measure have declined from they were two weeks ago.

SMU Survey: Most buyers say price negotiations back on the table
Domestic mills are largely negotiable on spot prices, according to the majority of steel buyers responding to our latest market survey.