SMU Data and Models

Steel Mills Still Willing to Negotiate Flat Rolled Steel Prices
Written by John Packard
April 9, 2015
According to our survey respondents not much has changed when it comes to how willing steel mills are to negotiate hot rolled, cold rolled, galvanized and Galvalume steel pricing.
Lead times continue to remain short and order books weak. This has created a situation whereby steel mills have to be competitively priced in order to book new spot orders. Especially when considering the $140 per ton drop in pricing (HRC) since the end of December 2014 to this week.
A coating mill provided some comments to Steel Market Update separate from our survey but they are germane to the subject of mill negotiations. We were told, ““Demand is a bit soft but more inquiries are in process now than in recent months. Everyone is digging for the best price. My take is that there is biz to be had for Q3, but that the range between lowest and highest base is narrowing. Not so much erosion on the low end of the base, but some on high end of the range as customers seem to be ready to actually place orders soon and they won’t unless they get a deal.”
As you can see by the graphic below all of the flat rolled products are “in play” and negotiable.
To view the interactive history of the graphic above, visit the Steel Mill Negotiations page on the Steel Market Update website here.

John Packard
Read more from John PackardLatest in SMU Data and Models

SMU Survey: Sentiment inches up from low levels
SMU’s Steel Buyers’ Sentiment Indices ticked higher this week, according to the latest data from our flat-rolled steel survey.

SMU flat-rolled market survey results now available
SMU’s latest steel buyers market survey results are now available on our website to all premium members.

SMU Survey: Sheet and plate lead times hold steady
Sheet and plate lead times held steady yet again this week, according to steel buyers responding to our latest market survey, a trend in place since May.

SMU Survey: Most buyers say mills remain negotiable on prices
The majority of steel buyers responding to this week’s market survey continue to report that mills are open to negotiating spot prices on sheet and plate products.

SMU Survey: Current Sentiment tumbles on tariffs, uncertainty, soft demand
SMU’s Steel Buyers’ Sentiment Indices moved in opposing directions this week. Our Current Steel Buyers’ Sentiment Index dropped to one of the lowest levels recorded in over five years, while Future Buyers’ Sentiment inched higher.