Final Thoughts

Final Thoughts
Written by John Packard
August 28, 2015
It’s showtime!
Our 5th SMU Steel Summit Conference is locked, loaded and ready to go. We move into the sold out Marriott Gateway Hotel early tomorrow (Monday) afternoon where we will begin registration at 4 PM until 6 PM. We anticipate the bar area will be full of steel people on Monday evening so come join us in the lobby. On Tuesday, registration will begin at 7 AM in the lobby of the Georgia International Convention Center which is just a short (covered) walk from the hotel. The pre-Summit presentation will begin at 8 AM followed by the opening of the full conference at 9 AM.
Dress code is business casual – we encourage the wearing of company logo shirts.
Remember to download the App on your smart phone or table before arriving at the convention center.
Our office will be closed on Monday afternoon, Tuesday and Wednesday. We will attempt to check messages but we will be essentially unavailable until later this week.
Tuesday evening’s newsletter will be published but it will be a shorter than normal version. We will catch up in a big way on Thursday before taking a break for Labor Day Weekend (no publication on Sunday).
Tomorrow (Monday) we will begin our early September flat rolled market survey. Please try to complete the questionnaire before leaving for the airport (or on the plane) if you are attending our conference.
Big week with the USW contract expiring at Midnight on September 1st. We expect that USS and ArcelorMittal will continue to work but, we have heard rumors that US Steel may be taking a more aggressive stance. Time will tell and we will be with a whole bunch of steel people should something happen.
Premium members: Key Market Indicators will be published tomorrow in our next Premium level supplemental newsletter.
As always your business it truly appreciated by all of us here at Steel Market Update.
John Packard, Publisher

John Packard
Read more from John PackardLatest in Final Thoughts

Final Thoughts
Steel equities and steel futures fell hard after news broke earlier this week that the US and Mexico might reach an agreement that would result in the 50% Section 232 tariff coming off Mexican steel. The sharp declines didn’t make much sense, especially if, as some reports indicate, Mexico might agree to a fixed quota. They didn't make sense even if steel flows between the US and Mexico remain unchanged.

Final Thoughts
Even before the news about Mexico, I didn’t want to overstate the magnitude of the change in momentum. As far as we could tell, there hadn’t been a frenzy of new ordering following President Trump’s announcement of 50% Section 232 tariffs. But higher tariffs had unquestionably raised prices for imports, which typically provide the floor for domestic pricing. We’d heard, for example, that prices below $800 per short ton for hot-rolled (HR) coil were gone from the domestic market – even for larger buyers.

Final Thoughts
I want to draw your attention to SMU’s monthly scrap market survey. It’s a premium feature that complements our long-running steel market survey. We’ve been running our scrap survey since late January. And over just that short time, it’s become a valuable way not only for us to assess where scrap prices might go but also to quantify some of the “fuzzy” indicators - like sentiment and flows - that help to put the price in context.

Final Thoughts
I think there is an obvious case for sheet and plate prices going higher from here. That’s because, on a very basic level, the floor for flat-rolled steel prices, which is typically provided by imports, is now significantly higher than it was a week ago.

Final Thoughts
We're about to hit 50% Section 232 steel tariffs. What could happen?