• Skip to main content

    Market Data

    SMU Steel Buyers Sentiment Hits All-Time High

    Written by Michael Cowden


    SMU’s steel buyers’ sentiment index has hit its highest point ever – surpassing even the euphoria ahead of the unveiling of Section 232 tariffs and quotas in the first quarter of 2018. Stratospheric price gains, the potential for Section 232 to be removed from the EU by December, and a raft of new capacity coming online in North America has done nothing to dampen the post-pandemic cheer. While inflation fears are percolating through some corners of the market, most steel buyers remain convinced that unprecedented market strength in the first half of 2021 will continue into the second half. Could sentiment breach +80 if an infrastructure bill – decades overdue – actually happens?

    SMU asks steel buyers every two weeks how they view their company’s chances for success in the current environment and how they view their prospects three to six months in the future. SMU’s Current Buyers Sentiment Index stands +79 this week, up from +72 two weeks ago and narrowly besting the previous high of +78 in mid-January 2018. SMU’s Future Sentiment Index jumped to +69, up from +63 two weeks ago and marking the highest point since +77 in early February 2018. Both indices have been in the +60s and +70s for most of the year–a massive recovery from the negative territory charted in the second quarter of 2020 following the outbreak of the COVID-19 pandemic.

    Michael Cowden

    Read more from Michael Cowden

    Latest in Market Data

    Drilling activity holds in the US, eases in Canada

    The latest tally of active drilling rigs held steady in the US and slowed in Canada this week, according to oil and gas rig count data published by Baker Hughes. The US rig count remained unchanged at 603 rigs this week, maintaining a 17-month high. Compared to this time last year, there are 55 more rigs in operation today. Canada’s count decreased by five to 217 rigs this week, slowing for the first time in four weeks. Still, activity is up compared to the same week of 2025, with 19 more rigs operating today.

    Fed Beige Book finds stronger steel, machinery demand but rising cost pressure

    Manufacturing activity improved in several Federal Reserve districts, but conditions remained mixed nationwide, according to the Fed’s Oct. 14 Beige Book report. Demand was strongest in steel, machinery, defense-related products, and data center infrastructure. Steel producers in the Cleveland District reported firm spot market demand. Data center, power-generation, defense, and aerospace projects supported orders. Long mill lead times kept customer inventories lean and prices high. Producers also reported higher orders from truck-trailer and light-vehicle manufacturers. International demand for hydrogen vehicle parts increased.

    SMU flat-rolled market survey results now available

    The results of the latest Steel Market Update (SMU) flat-rolled market survey are now available on our website to all premium members. After logging in, look under the Data tab for Market Reports, and there you will find the Flat-Rolled Survey Results section. Previous survey results are also available on that page. If you need help accessing these results, or if your company would like to have your voice heard in our future surveys, contact smu@crugroup.com.

    supply

    September service center shipments and inventories report

    US service centers’ flat-rolled steel supply increased marginally in September, gaining ground for only the second time all year. Shipping days of supply rose to 45.9 last month, according to SMU data. That figure marks a 3.7% increase from August. September’s result represents a modest gain after inventories hit a five-year low the previous month. But it’s nearly 16% below September 2025 levels. Sheet inventories have averaged ~45 shipping days of supply over the past six months. Flat-rolled inventories represented 2.18 months of supply in September, up 3.7% from August. However, the figure was 15.5% below September 2025. The month-on-month (m/m) gain in inventories resulted from a boost (+21.2%) in intake that was partially offset by a 5% increase in shipments.