Final Thoughts
Final Thoughts
Written by John Packard
January 28, 2015
From time to time you might find that our emailed newsletter gets put into your SPAM folder or even blocked within your system. Many SPAM programs look for key words such as the word used when you borrow funds to acquire a home (starts with an “m”). Another word that can fire up the SPAM software is the word survey (which we have used in tonight’s edition a number of times). We try to use the terminology “flat rolled steel market analysis” in the hope that you understand what we are really talking about is the “s” word.
Here are some tips to make sure you never miss an issue of Steel Market Update: 1) Have your IT department “whitelist” the following – my email address: John@SteelMarketUpdate.com; our domain name: SteelMarketUpdate.com; Mandrillapp.com and Mailchimp.com (we use Mandrill and Mailchimp to deliver our newsletters).
If you find one of our newsletters in your SPAM folder hit the “not SPAM” button.
Finally, if you are desperate to read one of our exceptional issues and for some reason you can’t find it in your inbox: go to www.SteelMarketUpdate.com and log into the website. Hover your mouse over the Newsletter tab and click on the Executive Newsletter Archives (for Executive members) or Premium Newsletter Archives (for Premium members). The latest newsletter as well as all past issues can be found here.
The only exception is the newsletter which has not yet been published. For example, on Thursday afternoon we were publishing articles to the front of our website but we had not yet put the newsletter together to be sent out this evening. Those articles can be read by (once again) being logged into the website and then clicking on the article in the rolling menu on our Home Page.
So, come drop by our Home Page from time to time and you might be surprised by what you find. Articles which are being produced for the next newsletter and we produce many blog posts about the industry which do not get put into our newsletter. You do not need to be logged into the website in order to access our blog posts.
For those of you who are interested in Social Media, SMU has a LinkedIn group (Steel Market Update is its name) which I try to keep stocked with news, events and questions about the industry. We also have a LinkedIn company page and I have a personal page. I have found that LinkedIn has been the best social media site for steel business. We do have a company Facebook page (probably the worst social media site for the steel industry) and I have a Google+ account. Lastly, we have a Twitter account which is #SMUsteel. Feel free to sign up/follow us on any of these sites.
I want to take a moment to remind our members we continue to offer $100 credit to those of you who recommend our newsletter and your recommendation ends up in a new subscriber. The credit will be good for 12 months and can be used on any of our conferences, workshops, upgrading your membership or renewal.
As always your business is truly appreciated by all of us here at Steel Market Update.
John Packard, Publisher
John Packard
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Even before the news about Mexico, I didn’t want to overstate the magnitude of the change in momentum. As far as we could tell, there hadn’t been a frenzy of new ordering following President Trump’s announcement of 50% Section 232 tariffs. But higher tariffs had unquestionably raised prices for imports, which typically provide the floor for domestic pricing. We’d heard, for example, that prices below $800 per short ton for hot-rolled (HR) coil were gone from the domestic market – even for larger buyers.