Analysis
July 25, 2025
Written by Ethan Bernard
President Trump said a negotiated deal with Canada might not occur. The result: all existing tariffs, along with those set to take effect on Aug. 1, will stay in place, according to media reports.
“We haven’t really had a lot of luck with Canada,” Trump told reporters on Friday, per an article in Bloomberg.
SMU’s Current and Future Steel Buyers’ Sentiment Indices increased this week, according to our latest market survey. Every two weeks, SMU polls thousands of steel-industry executives, asking them to rate their companies’ chances of success today and also three to six months down the road. We use their responses to calculate our proprietary Current and Future Steel Buyers’ Sentiment Indices, measures tracked since 2008.
Brazilian miner and steelmaker Companhia Siderúrgica Nacional (CSN) increased steel production in the third quarter, but lower overseas shipments and a less favorable domestic product mix weighed on its quarterly results. The company also said renewed import pressure limited further price pass-throughs.
The spread between domestic hot-rolled (HR) coil and prime scrap prices continued to widen this month, the 14th consecutive increase. SMU’s hot-rolled (HR) coil price averaged $1,375 per short ton (st) this week, up $25/st from last week and a $95/st increase from a month earlier.
US shipments of heating and cooling equipment slipped in September for a third consecutive month, according to the latest data from the Air-Conditioning, Heating, and Refrigeration Institute (AHRI). Shipments declined 2.6% month on month (m/m) in September, after having fallen 10% m/m in August. The monthly pace marks the third-slowest shipment rate year to date. Historically, shipments are strongest in early summer and weakest around the turn of the year, driven by seasonal air conditioner and heat pump volumes. AHRI's data shows September shipments totaled 1,687,240 units, down 2.6% m/m but up 7.7% year over year (y/y) (Figure 1, left). From August to September, shipments of warm air furnaces, A/C, and heat pumps declined, while water heater shipments rose. Compared with a year earlier, only air conditioners and heat pump shipments were higher.
Could two new steel projects signal a new direction in the marketplace? Both Mesabi Metallics’ recently announced steel facility in Iowa and the Hyundai-POSCO’s proposed mill in Louisiana are major undertakings. You don’t spitball a major steel mill and then start producing the next day. From initial concept to site selection and on up to the first melt, there is a labyrinth of permitting, planning, and construction to navigate before the first heat.