Final Thoughts

Final Thoughts
Written by Ethan Bernard
March 11, 2025
Like spring here in Texas, it seems that tariffs are arriving a little early this year.
Talks fail, negotiations falter. Talks are rekindled, only for negotiations to stumble again. Maybe there’s a last-ditch effort that bombs out at the 11th hour. Then, a carrot turns into a stick. I mean, that’s the idea I had in my head, at least, of how this was all supposed to play out. Not anymore. Not for this administration. Welcome to the stick parade.
Section 232
Laura Miller has a good article on what the new Section 232 tariffs will look like when they are rolled out tomorrow. How different are they from what’s been in place? I highly recommend you read the story. But my initial gloss is that it’s like when you try to substitute sourdough for wheat on your sandwich, and the waiter screams back: No substitutions! Also, a side of foreign aluminum is gonna get a lot more expensive.
Neighborly dispute
Of all the “shores” introduced in the world of post-Covid supply-chain woes, “friendshoring” looks like the most tenuous at the moment. While Mexico is in no way off the hook, the Trump administration currently has Canada in its crosshairs (see Stephanie Ritenbaugh’s story here.) 1, 2, 3, 4… I declare a trade war.
It’s a game of high-stakes poker, with the cost of recession for industrialized economies in play. The province of Ontario is mulling slapping a 25% surcharge on electricity sent to the US. And Trump could respond by doubling the duties on Canadian steel and aluminum imports to 50%. As of this writing, Ontario Premier Doug Ford has backed off, as has the White House, for the moment. These days, you have to keep glancing at your smartphone every minute to keep up.
With so many developments happening at breakneck speed, I think I might’ve discerned the true meaning of 4-D chess: Be sure your opponent has no idea where the board even is. Half seriously, with the rules changing so fast, is this trade policy being written by AI?
And let’s not even talk about the stock market. We’ll just say it’s been a shaky couple of days. Then again, when you play poker, you have to have a steely resolve.
Pricing
Speaking of steel, how is pricing looking this week? Hot-rolled coil is continuing its upward climb. We have HR’s high hitting the $1,000 mark. How much higher can it go? Check out Brett Linton’s pricing article here.
Right now, Senior Analyst David Schollaert and Editor-in-Chief Michael Cowden are down in Charleston, S.C., for our Steel 101 workshop. Today, they took a tour of Nucor Berkeley along with all the participants. (Thanks, Nucor!) They were all wowed by the flaming sight of molten scrap being charged into the EAF.
As exciting as that was, it might be that the real fireworks are occurring outside the mill up in Washington, D.C., with the fuse being lit on TruthSocial.
Stay tuned to SMU for the latest on what it all means for steel. Thanks for reading!

Ethan Bernard
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Final Thoughts
Steel equities and steel futures fell hard after news broke earlier this week that the US and Mexico might reach an agreement that would result in the 50% Section 232 tariff coming off Mexican steel. The sharp declines didn’t make much sense, especially if, as some reports indicate, Mexico might agree to a fixed quota. They didn't make sense even if steel flows between the US and Mexico remain unchanged.

Final Thoughts
Even before the news about Mexico, I didn’t want to overstate the magnitude of the change in momentum. As far as we could tell, there hadn’t been a frenzy of new ordering following President Trump’s announcement of 50% Section 232 tariffs. But higher tariffs had unquestionably raised prices for imports, which typically provide the floor for domestic pricing. We’d heard, for example, that prices below $800 per short ton for hot-rolled (HR) coil were gone from the domestic market – even for larger buyers.

Final Thoughts
I want to draw your attention to SMU’s monthly scrap market survey. It’s a premium feature that complements our long-running steel market survey. We’ve been running our scrap survey since late January. And over just that short time, it’s become a valuable way not only for us to assess where scrap prices might go but also to quantify some of the “fuzzy” indicators - like sentiment and flows - that help to put the price in context.

Final Thoughts
I think there is an obvious case for sheet and plate prices going higher from here. That’s because, on a very basic level, the floor for flat-rolled steel prices, which is typically provided by imports, is now significantly higher than it was a week ago.

Final Thoughts
We're about to hit 50% Section 232 steel tariffs. What could happen?