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    Analysis

    Electrolux Acquires GE Appliances

    Written by Sandy Williams


    General Electric is selling its GE Appliance business to AB Electrolux of Sweden for $3.3 billion. Electrolux, the parent company of US brands Electrolux and Frigadaire, expects the sale to generate annual cost synergies of approximately $300 million and enhance its position as a global player in home appliances.

    “The acquisition, which is our largest ever, strengthens our commitment to the appliance business and also provides Electrolux with the scale and opportunity to accelerate our investments in innovation and global growth,” said Keith McLoughlin, president and CEO of Electrolux.

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