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    February 11, 2020

    SMU Market Trends: Still Some Upside for Steel Prices?

    Written by Tim Triplett

    Have steel prices peaked or do they still have some upside? That’s the question on steel buyers’ minds. Is today the time to buy or will steel be cheaper tomorrow? Information from Steel Market Update’s market trends questionnaire last week and our canvass of the market today is mixed.

    Steel prices rose in November and December on a series of price hikes by the mills with the benchmark price for hot rolled hitting $610 per ton by early January from a low of $470 in October. Since then the price has lost that momentum and backtracked by about $30 to the current average price of $580 per ton. Comments from executives polled today show that most feel prices are most likely to move sideways or down further in the near term. SMU has shifted its Price Momentum Indicator to Neutral until the market establishes a clear direction.

    Tim Triplett

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    Nucor opened its secondary and excess product bid list across all its flat-rolled mills on Monday, as it typically does, market participants told SMU. But by Wednesday, when bidding was scheduled to close, Nucor notified buyers it would not be awarding any bids this week. The abrupt close sent a shock through the secondary market, they said. "Nucor pulled their excess and secondary lists this week and is not selling anything," a Midwest buyer said.

    Sheet prices surge as ’26 market squeeze spills into ’27

    Sheet prices soared this week as market participants increasingly predict that the strong market characterizing 2026 will stretch well into 2027. And with extremely limited spot availability, mills that have spot tons to sell are charging a significant premium, they said. The result: Sheet prices saw their highest week-over-week gains since March 2025, according to SMU's pricing records. That's when President Trump shocked the market by expanding Section 232 tariffs to cover traditional US allies such as Canada, Mexico, and the EU.

    Nucor increases spot HR to $1,280/ton

    Nucor said on Monday, Nov. 2, that its consumer spot price (CSP) for hot-rolled (HR) coil will be $1,280 per short ton (st) this week, up $10/st from last week. The CSP for HR coil from California Steel Industries (CSI) on the West Coast will be $1,350/st, also up $10/st from a week earlier. Nucor continues to offer lead times of three to five weeks, according to its letter to customers. You can track mill price announcements on our website. Steel Market Update published a weekly price assessment on Tuesday, Oct. 27, showing HR coil prices averaging $1,305/st, up $15/st from the previous week.

    HR Futures: Basic story remains, but curve shifts

    In my last column, the HRC futures curve was pricing a sizable premium on near-term tightness while still pointing toward eventual normalization. Since then, that basic story has remained intact, but the shape of the curve has shifted meaningfully. Rather than simply moving higher and pushing the peak out by another month, as has largely been the pattern throughout this rally, the curve is now pricing a more pronounced and prolonged period of tightness, while the long end has remained relatively anchored, which previously had also been lifted with the rest of the curve.

    galvalume steel coil

    SMU Survey: Mill willingness to negotiate price at lowest levels since 2021

    The majority of steel buyers responding to our latest market survey reported that mills continue to hold a firm grip on prices. The share of buyers reporting that mills were negotiable fell this week to the lowest rate seen in over five years. Every two weeks, SMU surveys service center and manufacturer buyers asking if mills are negotiable on new spot sheet and plate orders. In this week’s survey, just 3% of respondents said mills were willing to talk price to secure an order (Figure 1). This is down 11 percentage points from our mid-October survey.