Steel Products

CRU: US Sheet Prices Soar, Making the Country a Target for Imports
Written by Ryan McKinley
November 17, 2023
Surging US sheet prices and expanding lead times are making imports more attractive.
The automotive workers’ strike is essentially over, and domestic US sheet prices have rocketed higher alongside lead times. There is little to suggest that the momentum of these price increases will slow over the next month or two, and thus imports have become a very enticing prospect for buyers.
Meanwhile, Brazilian slab export prices fell again m/m despite high raw material costs as import arrivals from China continued.
The US sheet market has tightened even further from our report last month, and mills over the past seven weeks have announced four price increases, totaling $300 per ton for sheet products. Lead times have also been pushed out to seven weeks now for hot-rolled coil (HRC), and our HRC index this week rose month-on-month (MoM) by nearly $190 per ton to $898 per ton.
This sudden, rapid price increase has not been matched in other markets of the world. The premium the US market now carries for HRC over Germany has spiked to roughly $290 per ton, which makes the former market a large target for potential exports from Europe.
What makes this spread more enticing for US buyers is that lead times are well into January for all sheet products. Although imports would likely not arrive until March or April, it is unlikely that US prices will have fallen by enough to cover the difference.
The biggest risk revolves around the lack of a resolution for a trade deal between the US and Europe and the possible reinstatement of Section 232 tariffs.
US import activity for longs has remained subdued, particularly for wire rod. Wire rod contacts noted that some European mills are hesitant to offer material because they have little visibility in terms of freight, tariffs, and input costs.
Rebar offers have gained some traction depending on the region, but most are still not willing to commit to large volumes because of weaker demand and prices domestically. Turkish material remains uncompetitive, so Algeria was the main source of imported material into the US for October outside of North America.
Brazilian Slab Export Prices Have Bottomed
Brazilian slab export prices decreased MoM by 3.6% to $530 per ton FOB Brazil. Sellers tried to stop this price fall as they were under pressure from the high cost of raw materials but a surge in imports from China thwarted this effort. We expect, however, this month to be the price bottom, with increases expected in the coming weeks, as prices in the US have been increasing over the last few weeks.
In terms of trade, October shipments were up, especially to the US. Of the total 711,000 tons exported during the month, 94% was shipped to the North American market, with the remaining 6% going to Europe.
This article was first published by CRU. Learn more about CRU’s services at www.crugroup.com.

Ryan McKinley
Read more from Ryan McKinleyLatest in Steel Products

Final Thoughts
The difference: The spat with Turkey was a big deal for steel. This time, the 50% reciprocal tariff for Brazil – if it goes into effect as threatened on Aug.1 – hits everything from coffee and to pig iron. It seems almost custom-built to inflict as much pain as possible on Brazil.

CRU: US rebar and wire rod prices rise alongside S232 increase
CRU Senior Steel Analyst Alexandra Anderson discusses current market and pricing dynamics for long steel products in the US.
CRU: Excessive global supply could hit rebar mill investments in US
Following the onset of the war in Ukraine in March 2022, concerns about import availability and expectations of rising demand from President Biden’s Infrastructure Bill pushed US rebar prices to record highs. In response, a flurry of new mills and capacity expansions were announced to meet the rise in demand from growth in the construction […]

Steel buyer spirits tempered by soft spot market conditions
Steel sheet buyers report feeling bogged down by the ongoing stresses of stagnant demand, news fatigue, tariff negotiations or implementation timelines, and persistent macroeconomic uncertainty.

CRU: US stainless prices to rise on expanded S232 tariffs
Stainless prices in the US market will rise, following price increases by major US producers. Our base case scenario incorporates higher US prices in the near term, despite the initial negative reaction by the market. US stainless prices will go up in 2025 H2 and will stay elevated in 2026 as tariffs on stainless […]