• Skip to main content

    Analysis

    SMU Survey: Most buyers still report mills are flexible on prices

    Written by Brett Linton


    Steel buyers say mills remain open to negotiation on sheet and plate spot prices this week, slightly more so than in mid-December, according to our most recent survey results. Recall that negotiation rates were high for the majority of 2024, especially in the second half of the year.

    SMU polls hundreds of service center and manufacturer buyers every two weeks asking if domestic mills are flexible on new spot order prices. This week, 85% of the buyers we surveyed reported that mills would talk price to secure a new order (Figure 1). This rate has remained in the 80-90% range since November, following the multi-year high of 93% seen in October. This time last year we saw much lower negotiation rates (44-56%).

    Brett Linton

    Read more from Brett Linton

    Latest in Analysis

    SMU Survey: Current Buyers’ Sentiment rises slightly as Future Sentiment dips

    SMU’s Current Steel Buyers’ Sentiment Index ticked up slightly this week, while Future Sentiment fell, according to our latest market survey. Every two weeks, SMU polls thousands of steel-industry executives, asking them to rate their companies’ chances of success today and also three to six months down the road. We use their responses to calculate our proprietary Current and Future Steel Buyers’ Sentiment Indices, measures tracked since 2008.

    galvalume steel coil

    SMU Survey: Mill willingness to negotiate price at lowest levels since 2021

    The majority of steel buyers responding to our latest market survey reported that mills continue to hold a firm grip on prices. The share of buyers reporting that mills were negotiable fell this week to the lowest rate seen in over five years. Every two weeks, SMU surveys service center and manufacturer buyers asking if mills are negotiable on new spot sheet and plate orders. In this week’s survey, just 3% of respondents said mills were willing to talk price to secure an order (Figure 1). This is down 11 percentage points from our mid-October survey.